Snow White Shampoo with patented optical brighteners vitamin E and green tea extract is formulated for white dogs cats and horses. Contains no bleach or peroxide. won't irritate skin. Gently cleans and deodorizes dingy and yellowing coats. Removes stains with repeated use. Patented optical brightens for the ultimate white. Exceptional long-lasting blue coral and citrus fragrance with patented fragrance extenders. For ultimate white coats finish with Veterinary Formula Snow White Conditioner. Protect coat with Veterinary Formula Gloss and Glide Conditioning Spray with UV Filters. Use Pooch Scents TRUE to refresh scent between baths. Will not wash away topical flea and tick treatments. pH balanced for pets skin. Professional sizes available. Follow bath with Veterinary Formula Ultra Oatmeal Moisturizing Conditioner. Finish with Veterinary Formula Gloss and Glide Conditioning Spray.